A four-month journey for real change
Operation North is an intensive program for people who are ready to take responsibility, step out of their comfort zone, and become a new version of themselves. Through awareness, action, and integration, you will gain the tools and experience to live a different life.
The route
Five phases. One direction
Operation North is not a process in which we tell you who you should become. We make visible what holds you back, break through old patterns, and translate awareness into concrete action. From confrontation to insight, from insight to new behavior.
Step by step, in one direction: forward.
Phase 1 - The intervention
Who are you when you can no longer hide in your comfort zone and the masks you wear slowly become visible?
During this intensive one-day intervention, you will be exposed to various stressful and challenging scenarios. Throughout the day, our team observes and analyzes your behavior, reactions, decision-making, and patterns under pressure.
After the intervention, we process our observations and link them personally to you.
What is visible during this day forms the basis for the rest of your journey. From here, we build the program around you, so that we can work as effectively as possible on the behaviors, patterns, and reactions that are currently holding you back.
Phase 2 - The unveiling
Now we are going to work with what has become visible during the intervention.
This phase revolves around recognizing and understanding the patterns that are active beneath the surface. You learn to recognize when they arise, how they are triggered, and how they influence your behavior in daily life.
From there, we are actively working to change these patterns.
The goal is not to rely on old behaviors and protective mechanisms any longer automatically, but to gradually lower the masks.
As part of this phase, you will also follow our Consciousness Workshop, In this book we delve deeper into consciousness, automatic behavior, stress reactions, and making conscious choices.
How we work
Exposure exercises combined with one-on-one online coaching sessions.
Phase 3 - Targeted action
Now that the person behind the masks is becoming increasingly visible, we can use this new awareness as a starting point for a change in identity.
- Who are you?
- Who do you want to be?
- And what kind of behavior is characteristic of that person?
We are going to determine what needs to change, what decisions are involved in that, and what behaviors contribute to the life you want to lead.
At least as important: we make it clear what no longer belongs there.
In this phase, we consciously convert awareness into action.
It is time to no longer live from old patterns, but to act from the person you truly want to be.
Time to live according to yours North Star.
Phase 4 - The integration
Here, change becomes something you not only understand, but actually live out.
With effective tools, methods, and repetition, we work to anchor your new behavior in everyday life.
You learn to regulate yourself, recognize old patterns before they take over, and consciously choose how you react.
The goal is not to erase your past.
The goal is that your past no longer automatically determines how you act today.
Memories can remain intact without carrying the same emotional charge. Decisions can be made with less internal resistance. New behavior becomes more natural.
From here there is only one direction:
Forward.
Phase 5 - The final exercise
Operation North concludes with a long weekend together in the Black Forest in Germany.
A final experience that brings everything together.
There will be new challenges. There will be discomfort. And we will create moments that you will remember long after the course has ended.
But this weekend is also about looking back.
We look at where you started, what became visible, what you undertook, what has changed and where you want to go from here.
Not to distance yourself from who you were, but to acknowledge what you have experienced and to take responsibility for where you are going next.
Who are you without a mask?
Who are you when control is gone, comfort disappears, and you can no longer rely on the image you have built up of yourself? Under pressure, patterns become visible—not who you think you are, but who you really are. how you actually react when it matters. That's where Operation North begins.
After four months you have:
More awareness. More control. A different life.
Make easier choices without thinking too much.
Recognizing your behavioral patterns.
Better regulate yourself during stress.
Establish clear boundaries and act accordingly
Targeted action based on your North Star.
After four months you have:
More awareness. More control. A different life.
Make easier choices without thinking too much.
Recognizing your behavioral patterns.
Better regulate yourself during stress.
Establish clear boundaries and act accordingly
Targeted action based on your North Star.
Practical information
Operation North is an intensive four-month program that combines physical experiences, personal coaching, and group sessions. We consciously start outside the familiar coaching space: on the first day we put pressure on you to make visible what remains hidden by default.
Based on that experience, we work for four months to address your patterns, behavior, and personal goals. Through one-on-one coaching, group sessions, assignments, and exposure moments, we translate awareness step by step into other behavior.
We conclude the journey together with a weekend in the Ardennes.
Starting date
Start: end of February 2027
Duration 4 months
Group size: maximum of 10 participants
Starting location: The Hideout, Purmerend
Conclusion: Ardennes weekend
The exact dates of the coaching sessions, group moments and the final weekend will be announced in advance of the start.
Navigate to
Operation North is not a standard coaching program. For four months, we combine confrontation, awareness, and personal guidance to make visible the patterns that are holding you back and, above all, to take action on them.
We start with an intensive first day in which you are consciously pushed out of your comfort zone. What becomes visible there forms the starting point for the months that follow.
With 1-on-1 coaching, group sessions, personal assignments and exposure, you will then work on recognizing and breaking through your patterns. We will conclude the course together during a weekend in the Ardennes.
Not just understanding. Otherwise, they will learn to act.
Who is ON for?
Operation North is for people who feel there is more to life, but notice that certain patterns, beliefs, or choices continue to hold them back.
You have probably already looked at yourself before. Maybe you have read books, listened to podcasts, followed coaching sessions, or worked on personal development in other ways.
Therefore, you are no longer looking for more information.
You have reached the point where you actually want to make a change.
Operation North comes when you are willing to look honestly at yourself, take responsibility for your own behavior, and also do something when it becomes uncomfortable.
What do we ask of you?
Operation North requires commitment.
We can confront you, guide you, and give you the tools to act differently. But ultimately, you have to be the one who does the work.
Therefore, we expect that you will:
→ is open to honest feedback
→ take responsibility for your own behavior
→ be present at the physical and online moments
→ are willing to step outside your comfort zone
→ actually carries out the orders
→ wants to change instead of just talking about change
Plan intake
More info soon
Ready to invest in yourself?
Operation North is an intensive four-month program in which you discover what holds you back, break through patterns, and work consciously towards lasting change.
€0000,- Per person
Spread payment possible
Reserve your spot with a deposit. You pay the remaining amount later.
Details
- Full 4-month program
- Special Forces Experience
- Personal observation & analysis
- Weekly 1-on-1 coaching sessions
- Group sessions & exposure exercises
- Personal Operation North workbook
- Guidance & check-ins throughout the journey
- Final weekend in the Ardennes
- Only for people who really want to change
Jouw eerste stap begint hier.
Een persoonlijk traject begint met een eerlijk gesprek. Vertel ons kort waar je staat en wat je wilt veranderen.
Na het versturen reageren we met een aantal datums en tijdstippen.